Section 4: System Functionality & User Experience
Section 4: System Functionality & User Experience Who is this for? This system is designed as a practical tool for: FinTech Marketing Managers : To move away from "one-size-fits-all" urban campaigns and discover untapped regional potential . Business Development Teams : To identify specific districts for new merchant networks or agent branches using data instead of intuition . Banking Regulators : To identify underserved areas and promote regional financial inclusion . Navigating the Dashboard: Key Functions 1. The Control Panel (Sidebar) The Control Panel is the "steering wheel" of the system . It allows users to toggle between different views and configure the analysis based on their business goals . Product Selection : Users can choose between E-Wallets , SME Financing , or Wealth Management . Dynamic Updates : Once a product is selected, the entire dashboard—including the map and the leaderboard—instantly updates to reflect that specific market . 2. Strateg...
